Mali medo, Vacation Villa
Logo design and promotional graphic materials for Holiday Home Mali Medo, a modern wellness mountain retreat located in Lika County, Croatia.
CLIENT
Mali Medo HH
LOCATION
Croatia
INDUSTRY
Hospitality
DURATION
1 month project
SERVICES
Creative & Brand
OVERVIEW
Creating a Cozy Mountain Wellness Brand Identity
Scribo PR collaborated with Holiday Home Mali Medo, a modern mountain retreat located in Lika County, to develop a visual identity inspired by relaxation, nature, and wellness experiences. The project included logo design and the creation of in-house promotional materials tailored to the atmosphere of the property. Through warm visuals and cohesive branding, we helped establish a recognizable identity that reflects comfort, tranquility, and mountain hospitality.
The challenge
Designing a Brand That Reflects Relaxation and Mountain Comfort
Challenge
The challenge was to create a visual identity that communicates both the modern wellness aspect and the cozy mountain atmosphere of the property. The branding needed to feel warm, inviting, and adaptable across printed materials while remaining visually memorable for guests.
Our approach
We developed a soft and welcoming visual concept inspired by nature, wood textures, wellness culture, and mountain relaxation. Through minimalist logo design and carefully designed promotional materials, we created a cohesive brand experience aligned with the character of the holiday home.
The process
How we did it
Logo Design
We created a custom logo inspired by mountain relaxation, wellness experiences, and the natural surroundings of Lika County.
Promotional Graphic Materials
A range of branded in-house promotional materials was designed to improve guest communication and visual consistency.
Wellness-Inspired Visual Identity
The visual direction focused on calm colors, natural aesthetics, and cozy hospitality-inspired design elements.
Print Design & Layouts
We developed elegant print layouts tailored for accommodation presentation and guest information.
Consistent Brand Presentation
All visual materials were aligned to create a cohesive and recognizable identity across the guest experience.
Testimonial
Working with Scribo PR was simple, creative, and highly professional. They perfectly captured the atmosphere of our holiday home and transformed it into a beautiful visual identity.
Vlatka Ponder, project manager
