Mokrice Castle
Website development, influencer marketing, and PR campaign services for Mokrice Castle, a luxury event and wedding destination surrounded by nature.
CLIENT
Terme Čatež
LOCATION
Slovenia
INDUSTRY
Hospitality
DURATION
2022 - ongoing
SERVICES
Web & UX, Strategic PR
OVERVIEW
Creating a Luxury Digital Experience for an Exclusive Castle Destination
Scribo PR collaborated with Mokrice Castle to create a visually immersive and elegant website focused on presenting the venue as a premium destination for weddings, celebrations, private dinners, and exclusive events. The project included responsive website development, influencer marketing activities, and a dedicated PR campaign designed to increase visibility and attract luxury-oriented audiences. Through strong visual storytelling and minimalistic design, we created a digital experience that reflects the atmosphere and exclusivity of the castle.
The challenge
Presenting a Luxury Event Destination Through Visual Storytelling
Challenge
The challenge was to communicate the elegance, intimacy, and exclusivity of Mokrice Castle while maintaining a clean and modern user experience. The website needed to rely heavily on photography and atmosphere while still clearly presenting the venue’s event possibilities and experiences.
Our approach
We developed a minimal and photography-focused website concept that places visual emotion and storytelling at the center of the user experience. Combined with influencer collaborations and strategic PR promotion, the project strengthened the castle’s visibility as a premium event and wedding destination.
The process
How we did it
Responsive Website Development
We designed and developed a modern and fully responsive website optimized for visual presentation and user engagement.
Photography-Led User Experience
The website structure was intentionally minimal to allow photography and atmosphere to become the primary storytelling element.
Luxury Brand Presentation
We created elegant layouts and content presentation tailored to weddings, private events, and premium celebrations.
Influencer Marketing Campaign
A targeted influencer collaboration campaign was organized to increase destination visibility and social media reach.
PR & Media Campaign
We executed a PR campaign focused on strengthening awareness of Mokrice Castle within lifestyle and tourism media.
Testimonial
Working with Scribo PR was an outstanding experience. Their creative approach, eye for aesthetics, and understanding of luxury hospitality helped us present Mokrice Castle in a truly exceptional way.”
R.L., project manager
