Wyndham Grand Croatia
Resort signage and wayfinding design for Wyndham Grand in Croatia, focused on luxury hospitality communication and guest navigation experience.
CLIENT
BHS
LOCATION
Croatia
INDUSTRY
Hospitality
DURATION
2 weeks project
SERVICES
Creative & Brand
OVERVIEW
Designing a Premium Wayfinding Experience for a Luxury Resort
Scribo PR collaborated with Wyndham Grand Croatia on the design of a complete resort signage and wayfinding system tailored to the standards of luxury hospitality. The project focused on creating visually elegant and functional navigation elements that improve guest orientation while complementing the architectural and brand identity of the resort. Through sophisticated design solutions and attention to detail, we developed a signage system that enhances both aesthetics and guest experience.
The challenge
Balancing Luxury Aesthetics with Functional Guest Navigation
Challenge
The challenge was to create a signage system that provides clear and intuitive navigation across the resort while remaining visually aligned with the premium Wyndham Grand brand experience. The communication needed to feel elegant, discreet, and highly functional within a luxury hospitality environment.
Our approach
We developed a refined signage concept inspired by contemporary hospitality design and premium resort aesthetics. Through clean typography, carefully selected materials, and intuitive wayfinding principles, we created a navigation system that seamlessly integrates into the guest experience.
The process
How we did it
Resort Signage Design
We designed a complete signage and navigation system tailored to the resort’s layout and hospitality standards.
Wayfinding Strategy Development
The navigation structure was planned to ensure intuitive guest orientation throughout the property.
Luxury Hospitality Visual Direction
Typography, iconography, and visual elements were developed to reflect the premium identity of Wyndham Grand.
Guest Experience Optimization
The signage system was designed to improve clarity, accessibility, and overall guest comfort within the resort.
Cohesive Resort Branding
All signage elements were aligned with the architectural style and visual communication standards of the resort.
